The Latest GTM Insights.
We break down US go-to-market execution, healthcare sales strategies, commercialization, and market entry.
Digital health trends in 2026 will reshape how care is delivered, financed, and scaled. See what health systems, investors, and startups must align to now.
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Andy Strunk
Learn what digital health investors actually want to see in 2025: commercialization proof, billing clarity, workflow fit, and scalable GTM.
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Andy Strunk
Learn how digital health companies can use analyst relations to build credibility, shorten sales cycles, and influence buyers early.
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Andy Strunk
Project Zygote was a pre-accelerator for digital health startups. Here's what we learned about product-market fit, sales, and hospital adoption.
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Andy Strunk
These US digital health statistics from 2025 unpack signals for GTM leaders, investors, and digital health operators.
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Andy Strunk
How digital health solutions can align with value-based care models to drive CPT revenue and improve performance on risk-based contracts.
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Andy Strunk
Selling AI in healthcare means aligning with revenue, risk, and staffing priorities — not just leading with the tech.
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Andy Strunk
Looking to raise? These digital health investors in 2025 are backing real traction—not just ideas. Here’s who’s still active and what they want.
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Andy Strunk
Discover the most important digital health conferences in 2025 to stay ahead of trends, meet industry leaders, and drive innovation in healthcare.
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Andy Strunk
Learn how to pick the right healthcare pricing strategies for your digital health solution—and avoid stalling your go-to-market efforts.
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Andy Strunk